Wix
Wix
Create and host professional websites, online stores, and web apps with a drag-and-drop editor, AI site generator, 2,000+ templates, and 800+ apps, no coding required.
Key Features
- Drag-and-Drop Editor
- AI Website Builder (Wix ADI)
- Wix Studio (Advanced Editor)
- 2,000+ Templates
- Velo by Wix (Dev Platform)
- Wix App Market (800+ Apps)
- Mobile Site Editor
- SEO Wiz & Meta Tags
- eCommerce & Payments
- Wix Bookings & Events
- Blogging
- Marketing & CRM Tools
What Is Wix?
Wix is a cloud-hosted website building platform founded in 2006 that offers a WYSIWYG editor, an AI-driven site generator (Wix ADI), and a developer platform (Velo) to create HTML5 sites, eCommerce stores, and web apps. With over 260 million users worldwide and powering 3.8% of all websites as of May 2025, Wix combines hosting, design, SEO, and business tools in one package.
Pros and Cons
Pros
- Intuitive drag-and-drop and AI builders for all skill levels
- Extensive template library (2,000+) and App Market (800+)
- Built-in eCommerce, booking, and marketing solutions
- SEO Wiz and automated meta-tag generation
- Fully hosted with global CDN and 99.9% uptime
Cons
- Cannot switch templates after publishing
- Usage-based transaction fees on free/Light plans
- Advanced features locked behind higher-tier plans
- Learning curve for Velo custom development
Who It’s For
- Small Businesses & Startups needing turnkey sites and online stores
- Freelancers & Creatives building portfolios, blogs, and personal sites
- Agencies & Developers leveraging Velo and Studio for custom projects
- Event Planners & Service Providers using Bookings and Events
- Marketers requiring integrated SEO, email, and CRM tools
Drag-and-Drop Editor
Design pages visually with complete control over layout, fonts, and media. The Mobile Editor ensures a tailored mobile experience without coding.
AI Website Builder (Wix ADI)
Answer a few questions and let AI generate a fully populated site—complete with text, images, and apps—to accelerate launch.
Wix Studio
Advanced editor for agencies and developers offering CSS-level control, collaboration features, and component-based design.
Velo by Wix
Full-stack development platform with Node.js backend, custom JavaScript APIs, and database collections for building web apps and custom functionality.
Templates & App Market
Choose from 2,000+ responsive templates for any industry. Install 800+ third-party apps—forms, chat, analytics, marketing, and commerce—directly from the Wix App Market.
SEO Wiz & Marketing Tools
Follow guided checklists and AI-generated meta tags to optimize for search engines. Manage email campaigns, social ads, and CRM directly within Wix.
eCommerce & Payments
Sell products with customizable stores, multichannel integrations, digital downloads, subscriptions, and 2.9% + 30¢ processing via Stripe or PayPal.
Bookings, Events & Blog
Offer online scheduling, ticketed events, membership plans, and blogging—each with templates, reminders, and analytics built in.
Pricing
- Free: $0; Wix ads, “.wixsite.com” domain, 500 MB storage/bandwidth
- Light: $17/mo (billed annually); custom domain, 2 GB storage, no eCommerce
- Core: $29/mo; 50 GB storage, basic eCommerce, 5 collaborators
- Business: $36/mo; 100 GB storage, full eCommerce, 10 collaborators
- Business Elite: $159/mo; unlimited storage, advanced analytics, 15 collaborators
- Enterprise: Custom pricing; dedicated support, global rollout, multi-site management
Verdict
Wix stands out as a versatile, all-in-one website solution combining ease of use with powerful AI and developer capabilities. Its tiered pricing scales from hobbyists to enterprises, making it a top choice for anyone seeking a single platform to design, host, and grow their online presence.
Frequently Asked Questions about Wix
What Is Wix?
Wix is a cloud-hosted website building platform founded in 2006 that offers a WYSIWYG editor, an AI-driven site generator (Wix ADI), and a developer platform (Velo) to create HTML5 sites, eCommerce stores, and web apps. With over 260 million users worldwide and powering 3.8% of all websites as of May 2025, Wix combines hosting, design, SEO, and business tools in one package.
Pros and Cons
Pros
- Intuitive drag-and-drop and AI builders for all skill levels
- Extensive template library (2,000+) and App Market (800+)
- Built-in eCommerce, booking, and marketing solutions
- SEO Wiz and automated meta-tag generation
- Fully hosted with global CDN and 99.9% uptime
Cons
- Cannot switch templates after publishing
- Usage-based transaction fees on free/Light plans
- Advanced features locked behind higher-tier plans
- Learning curve for Velo custom development
Who It’s For
- Small Businesses & Startups needing turnkey sites and online stores
- Freelancers & Creatives building portfolios, blogs, and personal sites
- Agencies & Developers leveraging Velo and Studio for custom projects
- Event Planners & Service Providers using Bookings and Events
- Marketers requiring integrated SEO, email, and CRM tools
Drag-and-Drop Editor
Design pages visually with complete control over layout, fonts, and media. The Mobile Editor ensures a tailored mobile experience without coding.
AI Website Builder (Wix ADI)
Answer a few questions and let AI generate a fully populated site—complete with text, images, and apps—to accelerate launch.
Wix Studio
Advanced editor for agencies and developers offering CSS-level control, collaboration features, and component-based design.
Velo by Wix
Full-stack development platform with Node.js backend, custom JavaScript APIs, and database collections for building web apps and custom functionality.
Templates & App Market
Choose from 2,000+ responsive templates for any industry. Install 800+ third-party apps—forms, chat, analytics, marketing, and commerce—directly from the Wix App Market.
SEO Wiz & Marketing Tools
Follow guided checklists and AI-generated meta tags to optimize for search engines. Manage email campaigns, social ads, and CRM directly within Wix.
eCommerce & Payments
Sell products with customizable stores, multichannel integrations, digital downloads, subscriptions, and 2.9% + 30¢ processing via Stripe or PayPal.
Bookings, Events & Blog
Offer online scheduling, ticketed events, membership plans, and blogging—each with templates, reminders, and analytics built in.
Pricing
- Free: $0; Wix ads, “.wixsite.com” domain, 500 MB storage/bandwidth
- Light: $17/mo (billed annually); custom domain, 2 GB storage, no eCommerce
- Core: $29/mo; 50 GB storage, basic eCommerce, 5 collaborators
- Business: $36/mo; 100 GB storage, full eCommerce, 10 collaborators
- Business Elite: $159/mo; unlimited storage, advanced analytics, 15 collaborators
- Enterprise: Custom pricing; dedicated support, global rollout, multi-site management
Verdict
Wix stands out as a versatile, all-in-one website solution combining ease of use with powerful AI and developer capabilities. Its tiered pricing scales from hobbyists to enterprises, making it a top choice for anyone seeking a single platform to design, host, and grow their online presence.